Vibe has today announced that Temptation Holidays, the adults-only travel company, has deployed Vibe’s travel technology platform for its new website. Temptation Holidays is a tour operator that offers a carefully curated collection of adult lifestyle holidays for over-21s.

Following its launch in August 2018, Temptations Holidays’ new website is now live after completing a soft launch phase. Using the latest booking tools from Vibe’s travel technology platform, Temptations Holidays is able to provide its customers with a seamless and efficient booking experience, as well as enable the company to build its customer base and revenue. Vibe also boasts a PCI Compliance Level One certification, protecting Temptations Holidays’ customer data.

“As a new company, Temptations Holidays was keen to have a fully functional website with a booking engine that enables its customers to book in real-time and securely,” said Peter Stratton, CEO of Temptations Holidays. “We wanted our website to offer flights and transfers, in addition to resort and cruise holiday bookings, and it was critical that the booking process was seamless and appealing – Vibe was able to provide the technology we needed to achieve this.”

“We are delighted that Temptations Holidays is benefitting from our travel technology platform right from the get-go,” said Martin Eade, group e-commerce director at Vibe. “Online tour operators are increasingly looking for visually appealing, yet extremely efficient, booking journeys. With our experience in the travel industry and booking tools, we know what works for consumers – and user experience is a huge priority. This is especially important for companies entering the extremely competitive travel market.”

“Being a customer facing organisation, the user experience is very important to our business, not least because it’s what will ensure consumers will choose us again,” concluded Stratton. “For us, Vibe stood out because of its knowledge of the travel industry across a breadth of businesses, as well as because of its committed team throughout the process.” .